TWICE 'THIS IS FOR' Album Tops Hanteo Chart as K-pop Girl Group Dominates Global Music Scene

TWICE: Courtesy of Instagram

TWICE's new album 'THIS IS FOR' has topped charts and captivated fans with its empowering themes and dynamic tracks, marking another milestone in the K-pop girl group's remarkable chart success. The South Korean sensation's 4th full-length album has secured the top position on Hanteo Chart's weekly album chart for the period of July 7-13, 2025, demonstrating the group's continued dominance in the global music industry.

Record-Breaking Album Performance Showcases K-pop's Global Appeal

Released on July 11th, 'THIS IS FOR' immediately made waves across international music platforms, climbing to the top 5 of iTunes Top Album charts in both the United States and Japan on its debut day. The album's success reinforces TWICE's position as one of the most streamed girl groups on Spotify globally, adding another impressive achievement to their already stellar track record in the competitive K-pop landscape.

The album's chart performance reflects the growing influence of K-pop music in Western markets, with TWICE continuing to break barriers and establish new benchmarks for Asian artists in the global music scene. Their consistent chart success demonstrates the universal appeal of their music and the dedication of their international fanbase, known as ONCE.

Behind-the-Scenes Content Reveals Creative Process

On the morning of July 15th, JYP Entertainment released exclusive behind-the-scenes footage from the music video production of the album's title track 'THIS IS FOR', generating significant buzz among fans and media outlets. The footage showcases all nine members displaying their diverse styling choices while emanating the charismatic presence that has made them global pop stars.

The music video employs innovative filming techniques that create a seamless narrative transcending traditional time and space constraints. The production incorporates authentic behind-the-scenes moments, including natural bloopers and candid interactions, which enhances the video's replay value and provides fans with an intimate glimpse into the group's creative process.

Title Track Embodies Empowerment and Confidence

The album's title song 'THIS IS FOR' represents a high-energy anthem celebrating confidence, self-assurance, and inner strength. The track's uplifting message resonates with listeners worldwide, showcasing TWICE's evolution as artists who tackle meaningful themes while maintaining their signature cheerful charm that has endeared them to millions of fans globally.

The song's empowering lyrics and dynamic production have contributed to its widespread appeal, helping drive the album's commercial success across multiple markets. Industry experts note that the track's positive messaging aligns perfectly with current trends in pop music, where artists increasingly focus on themes of self-empowerment and personal growth.

World Tour Launch and Major Festival Appearances

Building on the momentum of their latest album success, TWICE will launch their new world tour with performances on July 19th and 20th at the Incheon Inspire Arena. The concerts will feature a unique 360-degree stage setup, allowing fans from all angles to experience the group's dynamic performances in an immersive environment.

The final Incheon concert will include a simultaneous online paid live broadcast through the Beyond LIVE platform, enabling international fans to participate in the experience. This hybrid approach demonstrates the group's commitment to connecting with their global audience despite geographical limitations.

This achievement marks the group's sixth consecutive album to enter the top 10 of this prestigious chart, a new record for a K-pop girl group, further cementing their status in the industry. On August 2nd, TWICE will headline the prestigious Lollapalooza Chicago festival in Grant Park, Illinois, showcasing their appeal to mainstream Western audiences and reinforcing their position as a top-tier global girl group.

Industry Impact and Future Prospects

The success of 'THIS IS FOR' continues TWICE's impressive streak of chart-topping releases, demonstrating their ability to maintain relevance and commercial appeal in an increasingly competitive music landscape. Their consistent performance across multiple international markets highlights the growing acceptance and appreciation of K-pop music among diverse audiences worldwide.

As TWICE prepares for their upcoming world tour and festival appearances, industry analysts predict continued success for the group throughout 2025. Their ability to blend catchy melodies with meaningful messages, combined with their strong visual presentation and dedicated fanbase, positions them well for sustained growth in the global music market.